Mortgage Marketing - Be more efficient

Marketing for Mortgage Refinances or even purchases can be quite a challenge if you do not know how or where to get access to the best marketing products, Response Makers has been specializing in mortgage for over 7 years and our consultants are educated specifically on helping your company gain access to specialized marketing tools designated for your industry. Why not take a couple minutes to hear what they can do for you, get a consultant at 800-884-8323 and start reaping the benefits that our existing clients already enjoy.

Your mortgage marketing consultant will assure first and foremost that the prospects you are marketing to are already qualified for the offer you are making in your marketing creative. Before some of our clients came to us it was estimated that 60-70% of the prospects they were mailing to or calling weren't qualified so the responses were not even fundable.

Lets face it, marketing and advertising is not cheap so it makes sense to eliminate the mortgage holders that do not need to see your marketing offer we can help cut the costs of your campaign.

Another Serious benefit of pre-qualifying the recipients of your offer is that you can cut back the time and money spent on prospects that will not make it though underwriting.

We all know the feeling to work with a prospect just to find out that their current financial situation will not allow for a new mortgage. Is it worth a call? - We consult at no charge so why not get a consultant working for you, call 800-884-8323 during business hours and learn how to gain access to accurate financial information about prospective mortgagors.

Your financial offers will reach pre-chosen prospects that need AND ALSO QUALIFY

By establishing a relationship with our staff, your company will gain the ability to Identify and contact mortgage holders using mortgage loan information, credit, and the "all around" financial status insight needed to properly market to qualified mortgagors that are ready and willing to use your company to get a new loan for their home.

Our staff has a working knowledge of response rates and the perfomance of vatious data sets within the US market is unsurpassed within our industry. Take 5 Min of your day to see how we can help you triple your response rates - call us now at 800-884-8323

Here are just a few mortgage marketing products your new consultant will be able to help you utilize:

• Exact Credit Score Lists - Gain insight to your mortgage prospects current credit situation which will be pulled using a soft inquiry on their credit report.

• Bankruptcy Information - Find daily updated BK filings with mortgage and some credit information.

• Loan Activity - Your consultant can omit refinances for 2-3 years to help narrow your audience to those with a stronger need to refi.

• Adjustable/Fixed Interest - ARM Leads with Adjustable Rates/balloon loans that will need to refinance to avoid skyrocketing payments.

• 30-60-90 Days Late Mortgagors - Using a soft inquiry, find and either call or mail out to late mortgage holders that more than likely need your loan services.

• Construction Loans - Market to prospects that currently hold a construction loan and offer to help them once the house if built.

• Bankruptcy information - Some of our clients want to get leads for open chapter 13 payers. Making an offer for bankrupcy buy out by filtering the mailing list to include folks that have filed for a chapter 13 mortgage 2-5 years ago and have decent credit at present can result in a great response!

• Reverse Mortgage Lead Generation - Find prospects with an interest in learning about the benefits of a reverse Mortgage. teach them how it can help their financial situation and inform them of the process.

• Equity/Credit Loan - Pull HELOC Leads to identify those with a Home Equity Line of credit that may need to me rolled into their current 1st mortgage.

• First Time Sales - Find and market to new home buyers.

• Pre Foreclosure Leads - Using a soft inquiry on thousands of credit reports find late mortgagors before they get the dreaded NOD (notice of default) and offer your loan services before the competition gets them.

• Interest Rates - Contacting prospects with a high interest rate to make them a better offer is a great way to gain more fundable clients.

• Lender Information - Output the prospects current lender information.

• Loan Amount - Target high loan amounts or simply keep below the current FHA amount.

• Loan Type (FHA/VA/Con - Pull by loan type to gain access to FHA streamline lead prospects. Combined with other filters, this can be priceless to those offering streamline services to FHA Mortgage Holders.

• Loan-to-Value (LTV) Ratio - Market to mortgagors that have a certain LTV or equity, combined with high debt this can be a great method to find prospects with a need for debt consolidation refinances.

• Revolving Debt Amount - Reach out to prospects with a lot of revolving debt regarding a refinance loan.

• Exact Bank Card Debt - Contact only prospects with high bankcard debt by making a soft inquiry on their credit report to offer consolidation loans that will give them one mortgage payment instead of many.

• Mortgage Loan Dates - Contact possible clients within certain loan dates to assure that their current mortgage is seasoned (see also omit refinances under loan activity).

• Mortgage Term - Loan terms can be very important to a marketing campaign.

• Notice of Default Leads - If you cannot offer a loan to use late mortgage leads indicating tardiness before the NOD you can most likely move to these but there will be competition because these files are now public record.

• Private Party Lenders - Contact those that hold a private mortgage (also frequently called seller carryback leads).

• ARM Leads - Adjustable Rate Mortgage Leads grab the loan holders just as their payment balloons and save them from higher payments.

• Refinance leads - Omit or include recent refinances by dates and amounts.

• Sales Price - Contact loan holders based on the purchase price of the home they bought.

• Second Mortgage - Contact homeowners that carry a second mortgage payment.

• Seller Carry Back -Contact those that hold a private mortgage (Also called Private party lender leads).

• Telephone Numbers - Contact your prospects by phone by getting a SAN number and choosing records that have phone numbers available, you can pull only records with phones or for better coverage pull "phones where available to mail and call leads.

• Time Share Information - In seven years of business we have never sold one time share lead, why is this even in here?

• Credit Card Leads with Balance - Market to those whom maintain a high balance on their bank cards for refinance offers, it is worth noting that this would be the exact amount that is referenced to on their current credit report the day you receive your records.

If you are not visiting us during business hours, use the form below to have a consultant call you: